It’s easy to tell when a buzzword has reached its Tipping Point. After doing a day’s worth of executive interviews, I find that the buzzwords magically appear.
Current buzzwords:
‘At the end of the day’ - why not say ‘end result’?
‘Low hanging fruit’ - easy pickin’s
‘Walk the talk’ - for Johnny Cash wannabees?
‘Grow the (fill in the blank)’ - bad grammar is now accepted
‘Solution’ - used so often it is now meaningless
‘Optimize’ - it’s waaaaay better now
One dead buzzword (thank goodness):
‘Synergy’
